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Laurent

2024-07-17

Laurent — ©MARIPOL in Tokyo

Laurent, CEO agnès b. Japan - Tokyo

Working for agnès b. since? May 2018

Your first memory related to agnès b.? Gilles. Then a Saturday in 1982, taking the RER train from Versailles (Rive droite / Montreuil) to La Defense then Les Halles, going rue du jour and buying a black trouser with dark knitwear, while trying to look like Robert Smith in a Bernard Sumner attitude.

Your hobby? Surfing.

agnès b. for you? Permanent inspiration.

Your favorite item of the brand? Le pull camionneur.

How would you describe the spirit of Tokyo? For me the twin city of Versailles. Quiet, relaxing, very zen and omote nashi is all around. Endless hidden places. Each ward / area has its own spirit: Harajuku (Japanese street culture birthplace), Sumida (Perfect days), Shibuya (#shibuyaga), Shinjuku (Golden Gai), Ginza (Godzilla), Kamakura (Ozu), Meguro (Sakura), Shimokita (vintage)… A city where you could take a picture every single minute, anywhere you are.

A dream? A month at the north pole on the TARA Polar Station.

More US

Catherine

In charge of buying and supply for department stores in wholesale department - Paris

Marjorie

Boutique Assistant Manager - Marseille

Fatma

Central services - Paris head office.

Thomas

Senior graphic designer in the image department - Paris.

Anne

Graphic designer within the branding department - Paris.

Fanny

Adjunct director for the boutique / merchandising point - Toulouse.

Anne

Womenswear sales manager - Paris.

A day with the makers of snap cardigan

A day with the makers of snap cardigan

For over 40 years, the company's iconic cardigan has been made right here at EMO in Troyes.

Marika

Knitwear, research and development - Paris

Virginie

Public relations and communication assistant in press office - Paris.

Magali

Marketing accessories France and international - Paris.

Aurélia

Head of boutique - Marseille.

Gary

PR, Digital and Marketing Manager for the UK.

Sébastien

Sales man - Lille.

Stéphane

Head of the menswear boutique - Paris (Beaurepaire).

IN THE HEART OF THE HIVE

IN THE HEART OF THE HIVE

A visit of the agnès b. workshop which designs the prototypes and the patterns of our collections. Discover to the heart of the house.

BEHIND THE SCENES OF AGNES B. FLOWERS

BEHIND THE SCENES OF AGNES B. FLOWERS

Valentin and Karma are the duos of fanatics who make agnes b. florist for the past eight years. He tells the story of this adventure.

AGNÈS’ “TREASURES”

AGNÈS’ “TREASURES”

In conversation with Constance, the designer behind the jewellery crafted from Agnès’s "lost and found beauties" finds.

Philippine

Content creator in the social media department at the head office - Paris (head office).

Habib

Head of security for head office and boutiques - Paris

Coralie

Set designer - Paris (head office).

Hannah

Project manager whithin the digital department, at the Paris head quarter.

Nelly

Visual merchandising apprentice - Paris head office.

Inès

Collaborations and Partnerships Coordinator, Paris headquarters.

Margaux

Textile designer and colourist - Creative department at the Paris head office.

Eliott

Material research and screen printing assistant - Paris headquarters

Behind the scenes at Le Pain Grillé

Behind the scenes at Le Pain Grillé

Meet Kevin, head chef at the brand’s Paris restaurant.