THE CODES
Agnès b. and music
A long love story.
09/07/2022
The snap cardigan
06/09/2022
It is one of the most iconic pieces designed by agnès b. The snap cardigan is over 40 years old, but it’s ageless. Agnès walks us through its story.
"I got the idea for the snap cardigan because of a grey sweatshirt. Or thanks to it. I loved it but I hated taking it off, with my long hair, it was tough. Some journalists wrote that I cut it off with scissors... No, I just made the snap cardigan from the same jersey. The snaps make it easy to open in one go. Snap! I wanted it to have lots of tight buttons, like on the uniform worn by the royal officers at the Château de Versailles, that you see on the engravings. The snap cardigan came out in 1979, and it worked immediately."
Discover the snap cardigans in our collections.
More THE CODES
THE CODES
The Agnès b. logo
But where does this cult handwritten logo come from? Here’s the explanation.
08/09/2022
THE CODES
Agnès b., a family business
At agnès b., you often stay for a long time. Sometimes you even spend your whole life there.
10/09/2022
THE CODES
Workwear
Overalls, coveralls, painter clothes... workwear is part of Agnès' wardrobe since 1976.
23/04/2023
THE CODES
Cashmere
House's cashmere receives special treatment and comes from traditional workshops in Mongolia.
25/10/2023
THE CODES
Stripes
It is one of the house's signature. Agnès tells about her fetish stripes.
26/02/2023
THE CODES
No advertising
Agnès never used advertising, she tells why.
28/04/2023
THE CODES
Logos
The lizard, the point of irony or the star are emblems, which show that Agnès is not far away.
29/06/2023
THE CODES
Androgeny
A look back at one of Agnès' great ideas: men and women can share their dressing rooms.
30/11/2023
THE CODES
Digital printing
It's an extension of her love of photography: Agnès likes her photos to come to life on clothes.
30/04/2024